Product Design
- PRODUCT DESIGN
- APP DESIGN
- UI/UX DESIGN
- VISUAL DESIGN
Overview
This project is a concept mobile app designed for Bryce Canyon National Park, aiming to enhance the visitor experience through intuitive navigation, visual storytelling, and practical trip-planning tools. The app combines functional design with immersive visuals to help users explore the park with ease and excitement.
Client
Bryce Canyon National Parks
Year
2023
Main Goal
To create a user-centered app experience that provides easy access to trail maps, scenic spot guides, fees, dining, camping options, and trending visitor recommendations—all in a visually engaging and mobile-optimized interface.
Process
Starting from user flow mapping and wireframing, the UI design focused on clarity, accessibility, and visual inspiration. A clean card-based layout, nature-inspired color palette, and intuitive tab navigation (e.g., Trending, Hiking, Camping, Eating, Fees) were developed to mirror the experience of exploring the park in person.
Outcome
The final design delivers a smooth, informative, and emotionally resonant user experience. Whether planning a hike, finding food, or discovering hidden spots, the app invites users to engage with Bryce Canyon both digitally and physically—bridging technology with nature.